Business-aware findings
Every issue is connected to trust, conversion, retention, product confidence, support effort, or customer clarity.
Customer Journey Mapping
Customer journey mapping for clearer decisions and stronger loyalty
A journey analysis that identifies the emotional, practical, and brand moments affecting trust, conversion, and loyalty.
When to book
Use this when the next product decision needs more than opinion.
The goal is to make friction visible, connect it to business risk, and turn it into a clear improvement plan your team can act on.
Map My Customer JourneyYour team is discussing customer journey mapping but needs an independent view before changing direction.
Customers, users, or stakeholders are showing hesitation, support needs, drop-off, or unclear feedback.
You need practical recommendations connected to see where customers lose trust, align teams around the full journey, and business confidence.
A launch, redesign, product pivot, campaign, or investment decision would benefit from sharper evidence.
Quality standard
Premium UX work should make the next decision easier.
Useful prioritization
Recommendations are organized around what should change first, what needs more evidence, and what could create the strongest improvement.
Human observation
The work looks beyond interface polish to understand where people hesitate, misunderstand, lose confidence, or need reassurance.
Inside the deliverable
A clear view of what is happening, why it matters, and what to do first.
The output is designed to help founders, product teams, and brand leaders move from scattered concerns to a focused improvement conversation.
View Proof FrameworksFriction map
Where users hesitate, misunderstand, lose trust, need support, or leave the flow.
Priority logic
What should change first, what needs more evidence, and what can wait.
Business interpretation
How each issue affects conversion, retention, confidence, effort, or product direction.
Next-step plan
Practical recommendations your team can discuss, assign, test, or take into a redesign.
Problem
Users are giving you signals before they disappear
The issue is rarely just design. It is often confusion, missing reassurance, unclear value, too much effort, or a product experience that does not match what people expected.
Business outcomes
What this helps improve
See where customers lose trust
Align teams around the full journey
Improve retention and repeat engagement
What you receive
Practical UX direction, not vague feedback
Journey map
Touchpoint analysis
Friction opportunities
Customer experience recommendations
Process
A focused path from observation to measurable improvement
01
Observe
02
Research
03
Test
04
Identify Friction
05
Create Insights
06
Recommend Improvements
07
Measure Impact
Why clients choose this approach
Independent UX perspectiveDigital and physical product thinkingBusiness-aware recommendationsWarm, human research styleClear priorities instead of vague feedbackRemote support for international teams
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Engagement expectations
Clear enough to brief, focused enough to act on.
This is designed for teams that want useful UX direction without adding a heavy agency process. The work stays close to the decision your team needs to make.
Ask About FitInput
A link, prototype, product, journey context, or decision your team needs to clarify.
Rhythm
A focused review, working session, or compact research rhythm matched to the project stage.
Output
Journey map, Touchpoint analysis, and practical next steps your team can discuss.
FAQ
Questions before booking
What kind of brands should book a UX review?
A UX review is useful for startups, SaaS teams, e-commerce brands, mobile apps, hospitality brands, product companies, NGOs, and teams preparing a launch, redesign, or product pivot.
Can Viviane work remotely with international teams?
Yes. Viviane is available for Berlin, Amsterdam, Lisbon, Europe, and remote international projects across websites, apps, physical products, and customer journeys.
What makes this different from a visual design review?
The work goes beyond visual polish. It looks at friction, trust, comprehension, behavior, conversion paths, product expectations, and the business impact of user experience decisions.
Do I need a finished product before requesting feedback?
No. Viviane can review live products, prototypes, customer journeys, launch concepts, physical products, and early-stage ideas when the goal is to reduce uncertainty before bigger investment.
Next Step
Bring a digital idea into clearer focus.
Share the product, platform, website, prototype, or digital experience you want to shape or improve.
Best For
New ideas, existing products, platforms, websites, prototypes, and digital experiences
Useful Output
A clearer structure, practical priorities, and an appropriate next step
Next Step
Share the context, current stage, and what needs to become clearer